Privacy Policy

Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for entering into a contract. You are not obligated to provide the data. Failure to provide it will have no consequences. This applies only insofar as no other information is provided in the following processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.

Server log files: You can visit our websites without providing any personal information.
Each time you access our website, your internet browser transmits usage data to us or our web host/IT service provider, which is then stored in log files (server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred, and the requesting provider. This processing is based on Article 6(1)(f) GDPR, as it is in our overriding legitimate interest to ensure the smooth operation of our website and to improve our services.

Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. The EU Commission has issued an adequacy decision for Canada. The EU Commission has also issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to the EU Commission's Standard Contractual Clauses.

contact

Responsible
Please contact us if you wish. The data controller is: Sinan Ross, Stettiner Straße 44, 69502 Hemsbach, Germany, +49 176 64301919, info@selnaura.com

Customer initiates contact via email
If you contact us proactively via email, we collect your personal data (name, email address, message text) only to the extent that you provide it. This data processing serves the purpose of processing and responding to your contact request.
If the contact is for the purpose of carrying out pre-contractual measures (e.g., providing advice on purchase interest, preparing an offer) or relates to a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If you contact us for other reasons, this data processing is based on Article 6(1)(f) GDPR, due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your email address to process your request. Your data will then be deleted in accordance with statutory retention periods, unless you have consented to further processing and use.

Data collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, email address, message text) only to the extent that you provide it. The data is processed for the purpose of contacting you.
If the contact is for the purpose of carrying out pre-contractual measures (e.g., providing advice on purchase interest, preparing an offer) or relates to a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If you contact us for other reasons, this data processing is based on Article 6(1)(f) GDPR, due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your email address to process your request. Your data will then be deleted in accordance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing of data when images are sent via upload
We provide an image file upload function on our website. This allows you to send us images via encrypted data transmission. When you submit your images, we may collect your personal data (images of identifiable individuals). This data will only be processed to the extent you provide it. The data processing serves the purpose of creating personalized products. The submitted image serves as a template for the product and is used for this purpose (e.g., T-shirt printing). This processing is based on Article 6 Paragraph 1 Letter b of the GDPR and is necessary for the performance of a contract with you.
Your data may be shared with a service provider that we use for order processing. It will not be shared with any other third parties.
We will only use the image you sent us for the purpose of providing our services. Your data will then be deleted in accordance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing when images are sent via email
You have the option of providing us with images via email in connection with ordering a personalized product.
By submitting your images, we may collect your personal data (images of identifiable individuals). This data will only be processed to the extent you provide it. The data is processed for the purpose of creating personalized products. The submitted image serves as a template for the product and is used for this purpose (e.g., T-shirt printing). This processing is based on Article 6(1)(b) GDPR and is necessary for the performance of a contract with you.
Your data will not be shared with third parties.
We will only use the image you sent us for the purpose of providing our services. Your data will then be deleted in accordance with statutory retention periods, unless you have consented to further processing and use.

WhatsApp Business
If you contact us for business purposes via WhatsApp, we use the WhatsApp Business version provided by WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The data processing serves to process and respond to your contact request. For this purpose, we collect and process your mobile phone number registered with WhatsApp, your name, and other data to the extent you provide it. We use a mobile device for this service whose address book contains only data from users who have contacted us via WhatsApp. Therefore, no personal data is shared with WhatsApp without your prior consent.
Your data will be transferred by WhatsApp to a server of Meta Platforms Inc. in the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. is certified under the TADPF and has thus committed to complying with European data protection principles. If the contact is for the purpose of carrying out pre-contractual measures (e.g., providing advice regarding a potential purchase, preparing a quote) or relates to a contract already concluded between you and us, this data processing is based on Article 6(1)(b) GDPR.
If you contact us for other reasons, this data processing is based on Article 6(1)(f) GDPR, due to our overriding legitimate interest in providing quick and easy contact options and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We use your personal data only to process your request. Your data will then be deleted in accordance with statutory retention periods, unless you have consented to further processing and use.
Further information on terms of service and data protection when using WhatsApp can be found at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy .

Customer account Orders

Customer account
When you open a customer account, we collect your personal data to the extent specified there. This data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the lawfulness of the processing carried out based on the consent before its withdrawal. Your customer account will then be deleted.

Collection, processing, and transfer of personal data for orders: When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to handle your inquiries. Providing this data is necessary for entering into a contract. Failure to provide this data will result in the contract not being concluded. Processing is based on Article 6(1)(b) GDPR and is necessary for the performance of a contract with you.
Your data will be shared with, for example, shipping companies, dropshipping and fulfillment providers, payment service providers, order processing service providers, and IT service providers. In all cases, we strictly adhere to legal regulations. The scope of data transfer is limited to the minimum necessary.

Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. The EU Commission has issued an adequacy decision for Canada. The EU Commission has also issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to the EU Commission's Standard Contractual Clauses.

Reviews Advertising


Website logo for Google customer reviews
Our website incorporates the Google Customer Reviews website logo of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
The integration serves the purpose of promoting the number and results of our previous Google reviews and our participation in this program.
Google uses cookies to display the logo on our website and to show you personalized ads on Google. This may involve processing and transmitting your IP address to Google.
Your data may be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has therefore committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on terms of use and data protection when using Google Customer Reviews can be found at https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html and at https://policies.google.com/privacy?hl=de

Using Trustpilot
We use the “Trustpilot” rating system of Trustpilot A/S (Pilestræde 58, 1112 Copenhagen, Denmark; “Trustpilot”) on our website.
Trustpilot allows us to collect customer reviews and display them on our website to give you an insight into the quality of our services.
After placing an order, you may receive an invitation from us or Trustpilot to submit a review, which you can then do. In doing so, we or Trustpilot may process the following data, among others: email address, name, information about your device and location (IP address, browser settings, type of browser used, browser language, time zone), information about your Trustpilot user account (username, photo, preferred language), information about the purchased product or service used (reference or order number, product details), the content of your review and the star rating you gave, and your product photos or videos (if you added them to your review). This data may also be used to verify your review.
The processing is based on Article 6(1)(a) GDPR with your consent, provided you have expressly agreed to the transfer of your data and to receiving the review request. You can withdraw your consent at any time without affecting the lawfulness of the processing carried out based on the consent before its withdrawal.
Further information on data protection when using Trustpilot can be found at: https://de.legal.trustpilot.com/for-reviewers/end-user-privacy-terms .

After your order, we would like to ask you to rate your purchase. For this purpose, we use your personal data (name, email address, order information), independently of the contract processing, to send you a review summary by email after your purchase, provided you have expressly consented to this. This processing is based on Article 6 Paragraph 1 Letter a of the GDPR with your consent. You can revoke your consent at any time by using the corresponding link in the email or by notifying us, without affecting the lawfulness of the processing carried out based on the consent before its revocation.

Use of the email address for sending newsletters
We use your email address to send you information and offers via newsletter, provided you have expressly consented to this. The data processing serves solely the purpose of commercial communication. For this purpose, we process your email address and, if applicable, other data that you voluntarily provided when subscribing to our newsletter.
The processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of the processing carried out based on the consent before its withdrawal.
You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list. Despite removal from the mailing list, we may still store your email address in a specific order. We will store it on a blacklist to prevent you from receiving future newsletter emails from us. This storage is based on Article 6(1)(f) GDPR, due to our and your legitimate interest in preventing the reuse of your email address for sending our newsletter. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.

Use of the email address for sending direct marketing.
We use your email address, which we obtained in connection with the sale of goods or services, to send you electronic advertising for our own goods or services that are similar to those you have already purchased from us, unless you have objected to this use. Providing your email address is necessary for the conclusion of the contract. Failure to provide it will result in the contract not being concluded. This processing is based on Article 6(1)(f) GDPR, due to our overriding legitimate interest in direct marketing. You can object to this use of your email address at any time by notifying us. Our contact details for exercising your right to object can be found in the legal notice. You can also use the unsubscribe link provided in the advertising email. No costs other than standard transmission fees will be incurred.

Use of mobile phone number for sending SMS advertising
We use your mobile phone number, independently of the contract processing, exclusively for our own advertising purposes to send SMS advertising, provided you have expressly agreed to this.
The processing of your data is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the lawfulness of the processing carried out based on your consent before its withdrawal. Your mobile phone number will then be removed from the mailing list.

Use of your email address for availability notifications: We offer a product availability notification service on our website. If an item is temporarily unavailable, you have the option to enter your email address on the respective product page and be notified by email when it becomes available, provided you have consented to this. You will receive a one-time email notification when the item is available. This processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the availability notification at any time by notifying us. Your email address will then be removed from the mailing list.

Payment service provider credit report

Using PayPal
We use the PayPal payment service on our website, provided by PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal"). The data processing serves the purpose of offering you the option of payment via this service. By selecting and using PayPal as your payment method, the data required for payment processing is transmitted to PayPal in order to fulfill the contract with you using the chosen payment method. This processing is based on Article 6(1)(b) GDPR.

All PayPal transactions are subject to the PayPal Privacy Statement. You can find it at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Use of PayPal Plus: We use the PayPal Plus payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of offering you the option to pay via this payment service. By selecting and using payment via PayPal, credit card via PayPal, or direct debit via PayPal, the data required for payment processing is transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Article 6(1)(b) GDPR.
For certain payment methods, such as credit card and direct debit via PayPal, PayPal reserves the right to obtain a credit report based on mathematical-statistical methods using credit reference agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit reference agency and uses the information received about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. The credit report may include probability values ​​(score values) calculated using scientifically recognized mathematical-statistical methods, which incorporate, among other things, data. Your legitimate interests are taken into account in accordance with legal regulations. The data processing serves the purpose of credit assessment for initiating a contract. This processing is based on Article 6 Paragraph 1 Letter f of the GDPR, due to our overriding legitimate interest in protection against payment default when PayPal provides services in advance.
You have the right to object, on grounds relating to your particular situation, at any time to the processing of your personal data based on Article 6(1)(f) GDPR by notifying PayPal. Providing this data is necessary for concluding the contract with your chosen payment method. Failure to provide this data will result in the contract not being able to be concluded with your chosen payment method.

Using PayPal Express
We use the PayPal Express payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of offering you payment via the PayPal Express payment service. To integrate this payment service, it is necessary for PayPal to collect, store, and analyze data (e.g., IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies may also be used for this purpose. These cookies enable the recognition of your browser.
Your personal data is processed on the basis of Article 6(1)(f) GDPR, based on our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the chosen payment method. This processing is based on Article 6 Paragraph 1 Letter b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the corresponding privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS .

Using PayPal Checkout
We use the PayPal Checkout payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of offering you the option to pay via this payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal, or "Pay Later" via PayPal, the data required for payment processing is transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Article 6(1)(b) GDPR.

Cookies may be stored that allow your browser to be recognized. The data processing that takes place is based on Article 6(1)(f) GDPR, due to our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.

Credit card via PayPal, direct debit via PayPal & "Pay later" via PayPal
For certain payment methods, such as credit card via PayPal, direct debit via PayPal, or "Pay Later" via PayPal, PayPal reserves the right to obtain a credit report based on mathematical-statistical methods using credit reference agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit reference agency and uses the information received about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. The credit report may include probability values ​​(score values) that are calculated using scientifically recognized mathematical-statistical methods and whose calculation incorporates, among other things, data. Your legitimate interests are taken into account in accordance with legal regulations. The data processing serves the purpose of credit assessment for initiating a contract. The processing is based on Article 6 Paragraph 1 Letter f GDPR, due to our overriding legitimate interest in protection against payment default when PayPal provides services in advance.
You have the right to object, on grounds relating to your particular situation, at any time to the processing of your personal data based on Article 6(1)(f) GDPR by notifying PayPal. Providing this data is necessary for concluding the contract with your chosen payment method. Failure to provide this data will result in the contract not being able to be concluded with your chosen payment method. When paying via the payment method of a

Third-party provider
The data required for payment processing will be transmitted to PayPal. This processing is based on Article 6(1)(b) GDPR. To process this payment method, PayPal may then forward the data to the respective provider. This processing is also based on Article 6(1)(b) GDPR. Local third-party providers may include, for example:

  • Apple Pay (Apple Distribution International Ltd., Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
  • Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)


Purchase on account via PayPal
When paying via invoice, the data required for payment processing is initially transmitted to PayPal. To process this payment method, PayPal then transmits the data to Ratepay GmbH (Franklinstrasse 28-29, 10587 Berlin; "Ratepay") in order to fulfill the contract with you using the selected payment method. This processing is based on Article 6 Paragraph 1 Letter b GDPR. Ratepay may conduct a credit check using mathematical-statistical methods (probability or score values) with credit agencies, following the procedures described above. This data processing serves the purpose of credit assessment for initiating a contract. The processing is based on Article 6 Paragraph 1 Letter f GDPR, due to our overriding legitimate interest in protecting against payment defaults when Ratepay provides services in advance. Further information on data protection and which credit agencies Ratpay uses can be found at https://www.ratepay.com/legal-zahlungsdatenprivacy/ and https://www.ratepay.com/legal-zahlungskreditagencies/ .

Further information on data processing when using PayPal can be found in the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full .

Using Amazon Payments
We use the Amazon Payments payment service from Amazon Payments Europe sca (38 avenue John F. Kennedy, L-1855 Luxembourg; “Amazon Payments”) on our website.
The data processing serves the purpose of enabling you to offer payment via the Amazon Payments service.
To integrate this payment service, Amazon Payments needs to collect, store, and analyze data (e.g., IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies may also be used for this purpose. These cookies enable the recognition of your browser.
Your personal data is processed on the basis of Article 6(1)(f) GDPR, based on our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
By selecting and using "Amazon Payments," the data required for payment processing will be transmitted to Amazon Payments in order to fulfill the contract with you using the chosen payment method. This processing is based on Article 6(1)(b) GDPR.
Further information on data processing when using the Amazon Payments service can be found in the corresponding privacy policy at: https://pay.amazon.com/de/help/201212490

Use of Klarna Payment Options: We use the payment service of Klarna Bank AB (publ) (Sveavägen 46, 111 34 Stockholm, Sweden; "Klarna") on our website. By selecting and using Klarna as your payment method, the data required for processing the payment will be transmitted to Klarna in order to fulfill the contract with you using the chosen payment method. This processing is based on Article 6(1)(b) GDPR. Cookies may be stored to enable the recognition of your browser. The data processing that takes place in this context is based on Article 6(1)(f) GDPR, due to our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you. "Pay Later" (invoice), "Pay Now" (payment by direct debit, credit card, instant bank transfer), "Financing" (installment purchase) : For certain payment methods such as "invoice", "Pay Now" (payment by direct debit, credit card, instant bank transfer), "Financing" (installment purchase), Klarna reserves the right to obtain a credit report, if necessary, based on mathematical-statistical procedures using credit agencies.
For this purpose, Klarna transmits the personal data required for a credit check, such as first and last name, address, gender, email address, IP address, and data related to the order, to a credit agency for identity and credit verification. Klarna uses the information obtained about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. The credit report may include probability values ​​(score values) calculated using scientifically recognized mathematical-statistical methods, which incorporate, among other things, data. Your legitimate interests are taken into account in accordance with legal regulations. The data processing serves the purpose of credit assessment for initiating a contract. This processing is based on Article 6 Paragraph 1 Letter f of the GDPR, due to our overriding legitimate interest in protection against payment default when Klarna provides services in advance. You have the right to object, on grounds relating to your particular situation, at any time to the processing of your personal data based on Article 6(1)(f) GDPR by notifying Klarna. Providing this data is necessary for concluding the contract with your chosen payment method. Failure to provide this data will result in the contract not being able to be concluded with your chosen payment method.
Further information, in particular which credit agencies Klarna shares your personal data with, can be found for Germany at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies and for Austria at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/credit_rating_agencies .
General information about Klarna can be found for Germany at: https://www.klarna.com/de/ and for Austria at https://www.klarna.com/at/ . Your personal data will be processed by Klarna in accordance with applicable data protection regulations and as described in Klarna's privacy policy for Germany at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy and for Austria at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy . Cookies: Our website uses cookies. Cookies are small text files that are stored in or by the internet browser on a user's computer system. When a user visits a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that enables the browser to be uniquely identified when the website is visited again.
Cookies are stored on your computer. Therefore, you have full control over their use. By selecting the appropriate technical settings in your internet browser, you can choose to block cookies before they are set, decide whether to accept them individually, and prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, please note that you may then not be able to fully use all the functions of this website.
The following links provide information on how to manage (including disable) cookies in the most common browsers:
Chrome: https://support.google.com/accounts/answer/61416?hl=de Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09 Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac Technically Necessary Cookies Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies to make our website more user-friendly, effective, and secure. Furthermore, our systems use cookies to recognize your browser even after you navigate to a different page and to offer you services. Some features of our website cannot be offered without the use of cookies. For these features, it is necessary that the browser is recognized even after a page change.
The use of cookies or similar technologies is based on Section 25 Paragraph 2 of the German Telemedia Act (TDDG). The processing of your personal data is based on Article 6 Paragraph 1 Letter f of the GDPR, due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our services.
You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.

How to use the Shopify Consent tool (Shopify Privacy & Compliance)
We use the "Shopify Privacy & Compliance" consent tool from Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website. Shopify is a company affiliated with Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
This tool allows you to grant consent to data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw previously granted consent. The data processing serves the purpose of obtaining and documenting necessary consents to data processing and thus complying with legal obligations. Cookies may be used for this purpose. User information, including your IP address, is collected and transmitted to Shopify.
Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. The EU Commission has issued an adequacy decision for Canada. The EU Commission has also issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to the EU Commission's Standard Contractual Clauses.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.
Further information on data protection at Shopify can be found at https://www.shopify.com/de/legal/datenschutz .


Ad tracking analysis

Using Shopify statistics
We use the statistics and analytics functions of Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website as part of order processing. Shopify is a company affiliated with Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is stored for marketing and optimization purposes and made available in reports, analyses, and statistics. This includes the collection and processing of the following device information: information about the web browser, IP address, time zone, and some of the cookies installed on your device. When you are active on the website, information about the web pages or products you visit, the referrer URL (the website from which you accessed our website), and information about how you interact with the website are also collected. Technologies such as cookies, web beacons, tags, and pixels (electronic files used to collect information about your activity on the website) are used for this purpose.
Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. The EU Commission has issued an adequacy decision for Canada. The EU Commission has also issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to the EU Commission's Standard Contractual Clauses.
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on data protection at Shopify can be found at https://www.shopify.com/de/legal/datenschutz , information on the data processing agreement at https://www.shopify.com/de/legal/dpa and information on the cookies used at https://www.shopify.com/de/legal/cookies .

Use of the Meta Pixel: We use the Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our website. Meta and we are jointly responsible for the collection of your data and its transfer to Meta when the service is integrated. This is based on an agreement between us and Meta regarding the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://de-de.facebook.com/legal/terms/businesstools . In particular, we are responsible for fulfilling the information obligations pursuant to Articles 13 and 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Articles 33 and 34 of the GDPR insofar as a personal data breach affects our obligations under the joint processing agreement. Meta is responsible for enabling the data subject rights pursuant to Articles 15-20 GDPR, complying with the security requirements of Article 32 GDPR with regard to the security of the service, and fulfilling the obligations under Articles 33 and 34 GDPR insofar as a personal data breach affects Meta's obligations under the joint controllership agreement. The application serves the purpose of targeting website visitors with interest-based advertising on the social networks Facebook and Instagram. For this purpose, Meta's remarketing tag has been implemented on the website. This tag establishes a direct connection to Meta's servers when you visit the website. This transmits information to Meta's servers about which of our pages you have visited. Meta assigns this information to your personal Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will then be shown personalized, interest-based advertisements. The application also serves the purpose of generating conversion statistics. We learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag, as well as what actions are taken after being redirected to this website. However, we do not receive any personally identifiable information. Your data may be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself under the TADPF and is therefore committed to complying with European data protection principles. Your personal data is processed with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can deactivate the "Custom Audiences" remarketing function here. Further information on the collection and use of data by Meta, your related rights, and options for protecting your privacy can be found in Meta's privacy policy at https://www.facebook.com/about/privacy/ .


Use of Google Ads Conversion Tracking: We use the online advertising program "Google Ads" on our website and, within this framework, conversion tracking (visit action evaluation). Google Conversion Tracking is an analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google). When you click on an ad placed by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited lifespan, do not contain any personally identifiable information, and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked across the websites of different Ads customers. The information obtained using the conversion cookie is used to generate conversion statistics. We learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any personally identifiable information. We use the advanced consent mode. In this mode, even if you do not give your consent, user data is transmitted to Google in the form of "pings." These pings may contain information such as: IP address to determine the IP country (the IP address itself is not logged), date and time of the page view, URL of the pages visited, user agent, referrer URL (the website from which our website was accessed), or information about triggering website events such as a conversion. Based on this information, Google models user data to conduct comprehensive usage analysis despite the refusal of consent. Your data may be transferred to Google LLC's servers in the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/

Using Google AdSense
We use the AdSense feature of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of renting advertising space on the website and using this space to target website visitors with interest-based advertising. This feature displays personalized, interest-based advertisements from the Google Display Network to visitors of the provider's website. Google uses cookies for this purpose, which enable an analysis of your website usage. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server in the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has thus committed to complying with European data protection principles. Google may transfer this information to third parties if required to do so by law or if third parties process this data on Google's behalf. Google will under no circumstances associate your IP address with other Google data.
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/

Use of the remarketing or "similar audiences" function of Google Inc. We use the remarketing or "similar audiences" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. This function serves the purpose of analyzing visitor behavior and interests. To analyze website usage, which forms the basis for creating interest-based advertisements, Google uses cookies. These cookies record website visits and anonymized data about website usage. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to reflect previously viewed product and information areas. Your data may be transferred to a Google LLC server in the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has thus committed to complying with European data protection principles. The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. Further information on Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/

Using the Pinterest tag
We use the Pinterest tag of Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland “Pinterest”) on our website.
This application is designed to target website visitors with interest-based advertising on the social network Pinterest. To achieve this, the Pinterest conversion tag has been implemented on the website. This tag establishes a direct connection to Pinterest's servers when you visit the website. This transmits information to Pinterest's servers about which of our pages you have visited. Pinterest associates this information with your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads.
When you access our website via a pin on the social network Pinterest, a conversion tracking cookie is placed on your computer. These cookies have a limited lifespan, do not contain any personal data, and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to this page. The information collected using the conversion cookie is used to generate conversion statistics and thus optimize our website. This may include the following information: the total number of users who clicked on one of our pins and were redirected to our website, the subpages visited on our website (e.g., category or product pages), search queries on our website, your shopping cart contents, and completed transactions.
Your data may be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not TADPF certified. Data transfers are based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
For more information about how Pinterest collects and uses data, your related rights and options for protecting your privacy, please see Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy .

Use of TikTok Pixel
We use the TikTok Pixel on our website, provided by TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; "TikTok UK"). Both companies are joint controllers for data processing (hereinafter "TikTok").
The data processing serves the purpose of identifying and analyzing our customers' website visits, improving customer targeting through the placement of targeted advertisements, and evaluating the effectiveness of advertisements on TikTok. For this purpose, TikTok uses technologies such as cookies and pixels, which enable the recognition of your browser. The following information, among other things, may be collected and transmitted to TikTok: date and time of the visit, information about the browser and device type you are using, screen resolution, and IP address. TikTok can associate this information with your personal TikTok user account. Usage profiles can be created from the data collected in this way using pseudonyms. However, personal identification of the user is not possible through this process.
Your data may be transferred to third countries, such as the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). TikTok is not certified under the TADPF. Data transfers to the USA and to third countries without an adequacy decision are based, among other things, on standard contractual clauses as suitable safeguards for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on data protection can be found at https://www.tiktok.com/legal/page/eea/privacy-policy/de and https://ads.tiktok.com/i18n/official/policy/controller-to-controller .


Plug-ins and other


Using YouTube
We use the YouTube video embedding function on our website, provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube"). YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
This feature displays videos hosted on YouTube within an iFrame on the website. The "Enhanced Privacy Mode" option is enabled. This means that YouTube does not store any information about website visitors. Information is only transmitted to and stored by YouTube when you actually watch a video. Your data may be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has certified itself under the TADPF and has therefore committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent pursuant to Section 25 Paragraph 1 Sentence 1 of the German Telemedia Act (TDDG) in conjunction with Article 6 Paragraph 1 Letter a of the GDPR. The processing of your personal data is also based on your consent pursuant to Article 6 Paragraph 1 Letter a of the GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on the collection and use of data by YouTube and Google, your related rights and options for protecting your privacy can be found in YouTube's privacy policy at https://www.youtube.com/t/privacy .

Affected rights and storage period

Storage duration
After complete contract fulfillment, the data will initially be stored for the duration of the warranty period, then taking into account legal, in particular tax and commercial law retention periods, and then deleted after the expiry of the period, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights under Articles 15 to 20 GDPR: right of access, right to rectification, right to erasure, right to restriction of processing, right to data portability.
Furthermore, pursuant to Article 21 Paragraph 1 GDPR, you have the right to object to processing based on Article 6 Paragraph 1 f GDPR, as well as to processing for direct marketing purposes.

Right to lodge a complaint with the supervisory authority
According to Article 77 of the GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is unlawful.

You can lodge a complaint with the supervisory authority responsible for us, which you can contact using the following contact details:

State Commissioner for Data Protection and Freedom of Information Baden-Württemberg
Königstraße 10 a
70173 Stuttgart
Tel.: +49 711 6155410
Fax: +49 711 61554115
Email: poststelle@lfdi.bwl.de

Right to object
If the processing of personal data listed here is based on our legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR, you have the right to object to this processing at any time with effect for the future on grounds relating to your particular situation.
After an objection has been lodged, the processing of the data in question will cease, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the purpose of establishing, exercising or defending legal claims.

If your personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. Upon receipt of your objection, we will cease processing the data in question for direct marketing purposes.

Last updated: October 22, 2024